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Building Your Business
January 22nd, 2007 under Business Management. [ Comments: none ]


“Success Beyond Work”

by Colleen S. Holloway

If you are a massage therapist with a drive and commitment to succeed then this book is for you. This ebook is a must for those who are interested in working smarter, not just harder, in order to succeed in this business.
To order this book, Click Here!


“Building Your Massage Practice”

by Amy Roberts.

Amy Roberts gives a number of interesting and effective hints and tips on how to build your massage business. The most signifcant point is to just DO IT. Don’t sit back wait for something to happen. Use the information in this article to design a marketing campaign that is designed to bring you business. To read Amy’s article, CLICK HERE


“Building Your Business”

by Jean Bailey.

Printed in The American Massage Therapy Association Journal

Jean explains in depth the 6 main marketing strategies to build a successful business around Corporate or Workplace massage. These main points may seem like simple common sense however they require a commitment to perform these tasks, and to continue to perform them in the face of adversity. A must read for anyone interested in the concept of “Corporate Massage”


Contractor or Employee?

From:- The Journal of Australian Association of Massage Therapists. (Nov 2004)

A wonderful article that is based around employment options in Australia. Some of the details may not be relevant in other parts of the world however they are important things to think about for both the Employer and any prospective employee/contractor within the industry. We stress that wherever you live, you consider the pro’s and con’s of your own individual employment conditions. There is a lot of different legislation that both an employer and employee need to be aware of and this is consistent throughout the world so please make sure you are aware of all the relevant policies and procedures prior to signing any employment conditions.

“How To Get More Massage Therapy Clients with Referrals”

From Michael Humphries – Help Your Practice.



Legislation and the Masseur

From:- The Journal of the Australian Association ‘Massage Therapists – February 2004 http://www.aamt.com.au/journals/Feb2004/3_legislation_and_the_masseur.doc

Whilst this article is based around the legislation pertaining to massage therapists in Western Australia, it serves as a timely reminder for all therapists to learn and understand any local policies and laws that govern their own businesses. I recommend consulting not only your local massage schools, but also your local/state/federal laws on the matter. I cannot stress how important this is, as well as joining an “Association” such as the ‘Australian Association of Massage Therapists” or the British, American, Canadian, Indian etc counterparts in your own part of the world. As the article says, there is “strength in numbers”.


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